Website Redesign Services

Professional Website Redesign Services

Your Business Has Evolved. Your Website Should Too.

If your current website looks dated, feels difficult to use or simply no longer represents the business you've become, we'll help you transform it. Harper & Holt creates professional website redesigns that give businesses a stronger, clearer and more modern online presence — while reviewing what's already worth keeping.

  • Bespoke website redesign
  • WordPress specialists
  • Mobile responsive
  • SEO-ready structure
  • Keep your existing domain
  • Existing content reviewed
Bespoke Design WordPress UK-Based Support
Website redesign before and after displayed on laptop and mobile devices
Keep Your Domain

Already have an established domain? Your redesign can continue using it where appropriate.

Review Existing Content

Useful copy, imagery and existing assets can be reviewed rather than automatically starting over.

Responsive Redesign

A professional experience across desktop, tablet and mobile.

Built for What's Next

Create a stronger website foundation for the next stage of your business.

You don't necessarily need to throw everything away. We'll review the website you already have, identify what's useful and create a more professional experience around where your business is going next.

Redesign · Improve · Grow
Is It Time for a Redesign?

Does Your Website Still Represent Your Business?

Businesses change, but websites are often left behind. If your current site feels like a version of your company from several years ago, it may be costing you credibility, enquiries and opportunities.

Looks Outdated

The design, typography or layout no longer feels professional or reflects where your business is today.

Poor on Mobile

Pages are awkward to use on phones and tablets, making it harder for mobile visitors to engage.

Confusing Navigation

Visitors struggle to find your services, key information or the right way to contact you.

Slow & Frustrating

Heavy pages or an ageing setup create unnecessary friction and weaken the customer experience.

Not Delivering Results

The website gets visits but produces few enquiries, weak engagement or little measurable business value.

Difficult to Update

Changing services, images or basic content has become unnecessarily difficult or time-consuming.

Recognise several of these problems? You may not need to start your entire online presence again. A considered redesign can keep what's useful while improving what's holding the website back.

Talk About My Redesign →
Website redesign planning and wireframing process Strategy Before Styling
More Than a Fresh Coat of Paint

A Smarter, Stronger Website Built Around Your Customers.

A successful website redesign isn't simply about changing the colours, fonts or homepage. We look at how your website actually works for your business and the people using it.

That means improving the structure, making important information easier to find and creating clearer routes from a visitor's first impression through to making an enquiry.

01

Better Structure

Organise pages and content around what your customers actually need to find.

02

Clearer Messaging

Make it easier to understand what you offer and why your business is worth choosing.

03

Stronger Calls to Action

Give visitors obvious routes to enquire, contact you or take the next step.

The goal isn't simply a newer-looking website. It's a more useful, professional website that better supports your customers and the business behind it.

Discuss My Website → Tell us what's currently not working.
What We Can Improve

Every Part of Your Website. Working Better Together.

A redesign gives us the opportunity to look beyond appearance and consider the entire experience. From how customers navigate your website to how easily they can contact your business.

01

Design

Modernise the visual direction so your website better reflects the quality, personality and professionalism of your business.

02

Navigation

Simplify menus and page structure so customers can find important services and information without having to search for them.

03

Mobile Experience

Improve layouts, typography, navigation and calls to action for a stronger experience on phones and tablets.

04

WordPress

Improve or rebuild your WordPress website to provide a cleaner, more flexible and more manageable foundation for the future.

05

Speed & Performance

Review oversized imagery, unnecessary weight and other areas that may be contributing to a sluggish website experience.

06

SEO Foundations

Improve page structure, headings, metadata foundations, URLs and internal organisation where appropriate to the redesign.

07

Enquiries & Conversions

Strengthen calls to action, contact routes and customer journeys so visitors understand exactly what to do next.

08

Content Structure

Present your services, benefits, proof and business information in a clearer, more persuasive and easier-to-read format.

We don't change things just for the sake of changing them. If something on your existing website is already doing its job, there may be no reason to throw it away.

We'll review what you already have, identify what's worth keeping and focus the redesign on the areas that genuinely need improvement.

Show Us Your Current Website →
Keep What Works

A Website Redesign Doesn't Mean Starting From Zero.

Your existing website may already contain valuable content, established pages, imagery, branding and other assets worth keeping. Before rebuilding anything, we review what you already have and what still deserves a place in the new website.

01 Review & Retain

Your Existing Domain

Already own your business domain? In most redesign projects there is no reason to change it simply because the website itself is changing.

02 Review & Retain

Branding & Identity

If your logo, colours and existing visual identity still represent the business well, the redesigned website can be created around them.

03 Review & Retain

Useful Website Content

Strong service descriptions, company information and other useful copy can be reviewed and incorporated rather than rewritten unnecessarily.

04 Review & Retain

Images & Existing Assets

Suitable photography, graphics, documents and other quality assets can potentially continue to play a role in the redesigned website.

05 Review Carefully

Important Pages & URLs

We can review the existing website structure and identify important pages and URLs that should be considered when planning the rebuild.

06 Review & Migrate

Existing WordPress Content

If your current website already uses WordPress, we'll assess the existing setup and determine what can sensibly be retained, migrated or rebuilt.

What changes? What needs to change. The goal isn't to erase your existing website. It's to take what still has value and build something stronger around it.

Keep

Useful Content Strong Branding Quality Imagery Important Information

Improve

Design Structure Mobile Experience Calls to Action SEO Foundations
×

Remove

Outdated Layouts Unnecessary Clutter Duplicate Content Unhelpful Elements

Not sure what's worth keeping? Show us your existing website. We can look at where you are now and discuss what a stronger redesign could look like.

Let Us Review Your Website →
Our Website Redesign Process

From the Website You Have to the Website You Need.

A website redesign shouldn't feel like starting again without a plan. We begin with what you already have, understand what needs to change and move through a clear process toward a stronger website for your business.

01 Review

Website Review

We start with your existing website and look at its structure, content, design and functionality, alongside what you feel is no longer working.

02 Strategy

Redesign Strategy

We decide what should stay, what needs improving and what should be removed, reorganised or approached differently in the new website.

03 Structure & Design

A New Direction

We plan the customer journey and create a visual direction that better represents your business, services and brand today.

04 Development

We Build It

The redesigned website is developed responsively for desktop, tablet and mobile with the agreed functionality and technical setup.

05 Review

Review & Refinement

You review the redesigned website before launch and provide feedback within the agreed scope of your website project.

06 Launch

Ready to Go Live

Once approved, we complete the agreed launch process and move your redesigned website into its live environment.

Your Existing Website Doesn't Necessarily Need to Disappear While We Work.

Where technically appropriate, the redesign can be developed separately while your current website remains available. The exact development, migration and launch approach will depend on your existing setup.

Existing Domain Your current domain can usually continue to be used.
Existing Content Useful content and assets can be reviewed for the new site.
WordPress Existing WordPress websites can be assessed as part of the redesign.
Review Before Launch You'll see the redesigned website before it replaces the current one.

Ready to move on from the website you've outgrown? Show us what you have today and tell us where your business needs to go next.

Start My Website Redesign →
Website Redesign FAQs

Questions Before You Redesign Your Website?

Redesigning an established website can feel like a bigger decision than building a new one. Here are straightforward answers to some of the questions businesses ask before changing an existing website.

01 How much does a website redesign cost?

The cost depends on the size of your existing website, the amount of content involved, functionality and how extensive the redesign needs to be.

We can review your existing website first and then recommend an appropriate package or quotation based on what the project actually requires.

02 Can I keep my existing domain name?

Yes. A website redesign does not normally require you to abandon an established domain. We can discuss connecting the redesigned website to your existing domain when the new site is ready to launch.

03 Can you redesign my existing WordPress website?

Yes. We can review an existing WordPress website and determine whether it makes sense to improve the current setup or create a cleaner replacement.

The best approach depends on the condition of the existing website, theme, plugins, content and technical setup.

04 What happens to my existing pages and URLs?

Existing pages and URLs should be reviewed as part of the redesign, particularly where the current website already has established content or search visibility.

We don't recommend changing important URLs without a reason. Where URLs need to change, appropriate redirect planning should be considered.

05 Can you reuse my existing content and images?

Yes, where the existing material is still suitable. Useful copy, quality photography, branding and other assets can be reviewed for inclusion in the redesigned website.

The aim is to keep what still adds value rather than replacing everything unnecessarily.

06 Can you redesign an ecommerce website?

Yes. WooCommerce and other ecommerce redesign requirements can be discussed as part of the project.

Ecommerce websites often require additional consideration around products, categories, checkout, payments, customer accounts and existing order data, so the scope needs to be reviewed carefully.

07 Will the redesigned website work on mobile?

Yes. Responsive design is an important part of a modern website redesign. The new website will be designed to provide a professional experience across desktop, tablet and mobile devices.

08 Is SEO considered during a website redesign?

Yes. Depending on the project scope, we can consider areas such as page structure, headings, metadata foundations, search-friendly URLs, internal organisation and responsive development.

Existing pages and URLs should also be reviewed before major structural changes are made. Specific search rankings cannot be guaranteed.

09 Will my current website be offline while you work?

Not necessarily. Where technically appropriate, the redesigned website can be developed separately while the existing website remains available.

The exact development and launch process depends on your current website and hosting setup.

10 Can I edit the redesigned website myself?

If your redesigned website is built on WordPress, appropriate website content can be managed through the WordPress content management system.

More substantial design, functionality or development changes may still require professional development work.

Your Business Has Moved Forward

Ready for a Website That Finally Feels Like Your Business Again?

Show us the website you have today and tell us where your business is going next. We'll help you identify what deserves to stay, what needs to change and what a stronger website could look like.

Start With Your Current Website

Send us your website address and tell us what's no longer working. You don't need to know the technical solution.

Redesign My Website → Start with a conversation about your existing site.
Bespoke Redesign WordPress Mobile Responsive SEO-Ready Foundations Existing Domain Welcome UK-Based Support
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